Inbound Marketing Success Blog

Movies, Politics, & Business

Posted by Andy McClure on Nov 11, 2008 8:31:16 AM

I have always been enamored with the movies...not so much with the creative aspect, but with the business model.  Look at the credits.  Hundreds of people assembled for a few months (sometimes for a few years) in a sizable organization...all to produce a single end product.  A massive "corporation" of sorts assembled to produce the product, then disassembled, its members to scatter and find their way into other undertakings of similar form.  Fascinating! 
 
In this political season, I just realized that political campaigns are very similar...massive teams assembled with a singular goal, then disassembled once election day passes.  There is something to be learned from this dynamic.

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Topics: entrepreneur, Maximizing Marketing ROI, Marketing Strategy & Planning, milestones, results, Measuring Results