This is a follow-up post to what I shared last week about my plans to transition to a mobile-friendly website. The day has arrived! It's now fully functional (and here you are :).
With all the buzz about social media (justifiable as it may be), some useful, traditional marketing activities can get overshadowed. Take this post as a reminder that a simple press release can be a valuable tactic.
I have helped a number of business owners, my clients and other people I know, take a simple step to register their business with Google via their Local Business Center. It is an extremely simple process. Perhaps you have already done this. If so, I encourage you to revisit your listing to keep it up to date and full of terms that people will use when searching for your type of product or service.